THE WHAT? Gillette has been announced as Movember’s exclusive grooming partner in the United States and will support the movement that encourages men to stop shaving their moustache for the month of November.
THE DETAILS The P&G-owned grooming line is encouraging those taking part to share their journey on social media, and will make a donation to Movember for each Gillette product purchased.
THE WHY? Mariana McQuattie, Senior Vice President of Grooming for Gillette, North America, comments, “Through Gillette’s partnership with Movember, we’re committed to making a difference by championing a cause that matters to our consumers. This November and December, when you buy Gillette, you’ll be able to enjoy an excellent shave while also supporting a great organization helping to change the face of men’s health.”